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You will develop and implement the loyalty and retention strategy for this global telecoms giant. Producing targeted retention and upgrade offers designed to engaged with the customers, saving those who are looking to churn.

The Senior Loyalty Marketing Manager will have a strong customer focus, looking at customer insight to develop suitable loyalty propositions and campaigns to both proactively and reactively retain customer groups and lower retention targets.

With a strong emphasis on P&L, ensuring loyalty programme activity delivers effective ROI, you will build the various business cases for each new activity and implement it into channel.

Working closely with the sales and loyalty teams across a variety of channels, including web, retail and indirect channels, you will be reporting to the Head of Loyalty and will hold a strategic level position whilst getting involved in the operational implementation of these programmes.

There will be 1 direct report with this role, so management experience is not mandatory, but will certainly be a benefit.

Role: Senior Loyalty Marketing Manager
Location: London
Salary: up to £60,000
Benefits: £5.5k car allowance, 30% bonus, pension, healthcare, etc.

EXPERIENCE REQUIRED

• Strong background in loyalty and retention marketing
• Able to demonstrate experience in delivering the right retention and loyalty programmes including proposition development for retention and loyalty purposes
• Experienced in service and / or subscription based propositions loyalty marketing
• Experienced with utilising customer insight data to devise propositions/loyalty strategy

• Solid project management skills and able to lead cross-functional teams

TO APPLY

For further information on this please contact:

Colin Doree
Senior Consultant – Blue Pelican Marketing
0870 427 0011
colin.doree@bluepelicangroup.com

For more vacancies which may suit your needs, please visit us at www.bluepelicangroup.com

About Us

Blue Pelican Marketing is one of the UK’s leading marketing recruitment agencies. We pride ourselves on assisting people in locating new positions within dynamic organizations across the UK and Europe. So if you are looking for a new challenge and a career move which will raise you to the next level, get in touch, it could be the most fruitful communication you make today!

Compensation: £50,000 - £60,000 / year